Diverse consumers are actively seeking authentic representation in marketing and expect brands to recognize their value not only in terms of cultural inclusion but also in driving bottom-line results.
43%
of the 75 million Millennials in the US
identify as Black, Hispanic, or Asian.
$3.2Trillion
Spending power of
multicultural consumers.
THE PROBLEM
Advertisers are facing problems reaching diverse audiences and are missing out on a valuable marketing opportunity by neglecting to include creative agencies and content created by Creatives of Color in their advertising budgets. This hinders their ability to reach diverse audiences and connect with the growing multicultural consumer base.
OUR SOLUTION
4K More offers a comprehensive solution by bridging the gap between companies and Creatives of Color. With a diverse team of creatives and a curated network of talent, we provide authentic and engaging content tailored to multicultural audiences. By investing in our strategic and culturally conscious approach,companies can tap into the significant market potential of diverse consumers and foster long-term partnerships. Let’s make magic together!
52% of consumers are likely to switch brands if a company’s messaging isn’t personalized and inclusive, according to Salesforce’s State of Marketing report 2021.
4K More is a certified minority-owned business. We differentiate ourselves from general market agencies by being designed and led by creatives of color. This ensures that our campaigns are not only authentic but also steeped in the culture they represent. By embracing diversity and actively engaging with creatives of color, you can trust that our solutions will resonate with your target audience, effectively capturing their attention and loyalty.
For Us With Us simply states “Strategy is King, Content is Queen, and the diverse Creators crafting this content are the true currency driving success!”
This powerful conviction led us to establish 4K More Creative – a one-of-a- kind Production & Advertising Agency.
Let’s Work Together
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