VIDEO & LIVE PRODUCTION
We create captivating cinematics that inspire and uplift. Our visually stunning stories evoke emotions and provoke thought. Whether for the big screen or social media, our creative direction, powerful scripts, innovative design, and high-end visuals leave a lasting impact.
Our Featured Work
CLEVELAND MUSEUM OF ART
Services:
Cinematography, Direction, DP, Production,
Editing, Casting, Writing, Sound Design,
Creative/Artistic Direction
Objective:
4K More Creative, in conjunction with Singleton & Partners, partnered with the Cleveland Museum of Art to produce a Diversity & Inclusion campaign for the “Picturing Motherhood Now “ exhibit. The ads invited communities of color into the museum & inspired viewers to see motherhood through a lens in which to ex- amine contemporary social issues. We won a Telly & Addy Award. The campaign increased connections specifically between black and Hispanic young adults.
Read the Blog Behind the Scenes of Powerful Spoken Word Videos by Executive Creative Director Shuree Danyell
Achievements:
Walmart BLK & UNLIMITED
Projects:
Production of Video Commercials for Walmart’s BLK & Unlimited campaign.
Services:
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- Discovery and Research, Location Scouting, Creative Direction, Production, Post-Production: Implementation and Launch
Objective:
In partnership with Wonderbox Studios, 4K More worked together to create socially impactful and high-quality branded content videos for Walmart Black and Unlimited – GROUP CHAT : A campaign designed to create culturally rich and resonant branded content that promotes Black-founded products through engaging multimedia production.
Achievements:
Managed all aspects of branded content video production and post-production, ensuring timely and high-quality deliverables.
URBAN YOUTH WORKERS INSTITUTE
Projects:
Produced Branded Content UYWI’s Digital Audience and Campaigns. A few are listed below:
Urban Youth Workers Institute – Podcast
Character College Trailer
Radical Middle
Services:
Creative / Artistic Direction, Cinematography,
Direction, DP, Production, Editing, Casting
Writing, Sound Design, Podcast, Live-streaming,
Branding, Social Media Marketing, Web Design,
Print, Project Management & Team Leadership
Objective:
To modernize UYWI and adapt to the digital era, we executed dynamic content creation and marketing strategies. While UYWI initially focused on live conferences, the pandemic compelled us to reimagine training and experiences.
LA OPERA
Projects:
We were commissioned by the LA Opera to direct, produce, and film a Signature Recital Series featuring the renowned mezzo-soprano J’Nai Bridges.
Services:
Director, Creative Direction, Director of Photography, Set Design, Lighting Design, Filming, Editing, Sound Design Consulting
Objective:
We had the privilege of working with the LA Opera as the director and director of photography for the talented Mezzo-Soprano J’Nai Bridges. Our task was to curate and capture brilliant moments in J’Nai’s recital, seamlessly blending Classical Music and Negro Spirituals. During the 2020 Pandemic, we were called upon to curate and film the video for the LA Opera On Demand Concert series. This involved overseeing all aspects of the production, including costumes, colors, stage sets, and lighting design. Working closely with a team of union workers and executives at the LA Opera, we directed the entire show from start to finish. It was an incredible honor to be part of this project and contribute to the success of the LA Opera’s concert series.
LIFEWAY
Objective:
Because of 4K More’s ability to connect with multicultural audiences who are wanting representation & authentic voices, Lifeway, a company that runs hundreds of youth camps across the Country & reaches upwards of 100,000 students a year, commissioned 4K More Creative to write, cast, develop, produce, shoot, sound design & edit the cinematic piece “Image Is Everything”.
Achievements:
The project’s holistic approach, which included an opening narrative piece and four unscripted student stories, underscored the pressing need to cultivate digital literacy and emotional resilience among young individuals. This empowerment enables them to effectively navigate the digital landscape, safeguard their sense of identity, counteract loneliness, and foster authentic connections within our increasingly interconnected, yet intricate, world.